Aerie Taps Acclaimed Photographer Gray MalinTo Bring It’s 'Love Your Real
Selfie' Campaign To Life Alongside The Debut Of Aerie Swim. Intimate apparel
and swim line Aerie created the world's largest unretouched selfie and
photo shoot by acclaimed aerial photographer Gray
Malin, in Miami Beach
on March 7, 2015. The selfie included actress Mae Whitman, Hannah
Bronfman, Aerie models Iskra
Lawrence and Elizabeth Khinez, fashion blogger Sincerely
Jules and over 1,000 women from Miami
and beyond. The record-breaking photo brought to life the brand's #AerieREAL
'Love Your Real Selfie' campaign by uniting women in celebration of unretouched
beauty and the brand's latest swim collection.
The groundbreaking shot celebrated
Aerie's nationwide swim takeover of all American Eagle Outfitters and Aerie
stores this March. The brand tapped Gray Malin,
notable aerial photographer specializing in tropical landscapes, to shoot a
grand-scale image from a helicopter high above the Mondrian South Beach Pool in
Miami Beach, Florida. Duff
star Mae Whitman was joined by Hannah Bronfman along with 1,000 empowered
women to celebrate their unretouched, real selves in Aerie swim and t-shirts
emblazoned with #AerieREAL, the brand's mantra for the photograph.
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